Halo Top Sold to Blue Bunny Producer
Low-sugar, high-protein frozen phenomenon that briefly captured an outsize share of the frozen dairy aisle, Halo Top manufacturer Eden Creamery has been sold to Ice Cream manufacturer Wells Enterprises, Inc. Terms of the deal, which is expected to close this month, were not disclosed.
Founded in 1913, Le Mars, Iowa-based Wells is the largest privately held ice cream manufacturer in the United States and the country’s second largest ice cream manufacturer. The family-owned company currently produces four brands — Blue Bunny, Bomb Pop, Blue Ribbon Classics, and Chilly Cow and licenses the SorBabes line of lower-sugar, plant-based sorbets. Halo Top will offer the producer its first major brand in the natural channel.